Delta Dental

Friendly Dental Education

Our in-house design team was tasked with developing a look, tone and feel for an upcoming oral hygiene booklet. The booklet focused on children’s oral health throughout the different stages of their lives. We wanted to create a piece that was informative but still friendly and approachable for new Moms.

We established a lighthearted feel and kept the reader engaged through the length of the piece with bold layouts and bright colors schemes. Illustrating a library of clean and simple graphics that all came together to create a fun bold design system that broke up the pieces dense copy and created an engaging educational piece.

Receiving overwhelming engagment and recognition the project was awarded the 2014 Hermes Platinum Award for Creative Layouts/Illustrations.